Proverbs

The general concept for the bar is based on proverbs, as these are little nuggets of advice that have been passed person to person for years and years which reinforces the social aspect of the bar, they also represent sophisticated thinking and thought provoking ideas.

To design the surrounding material around the establishment (wayfinding, menu's, forum, promotion, etc) I am going to build a bank of proverbs that could be used on some of these products.

Cheerful company shortens the journey.

Even a thousand-mile journey begins with the first step.

He who is outside the door has already a good part of his journey behind him.

 Eating and drinking Shouldn't keep us from thinking.

After the rain the grass will grow, after wine; conversation.