- 1851- the great exhibition gave way to new advances in photography and printing,
- One of the first products to be made was sunlight soap. which was popular because everyone paid the same price and got the same amount as opposed to the pay by weight system that was in place before.
- medicine, chocolate and soap were among the first products to be advertised.
- Modern advertising does more to get the viewer involved.
- Lynx Axe came with an advert and an accompanying interactive graphic novel to boost hype.
Links to further reading:
http://www.hatads.org.uk/
http://www.slideshare.net/Tugce/history-of-advertising-presentation
http://adage.com/article/special-report-the-advertising-century/ad-age-advertising-century-timeline/143661/
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